11 Great Ways To Drive
Traffic To Your Website!
I bet you have many questions going through your head in considering a prospective business. And I would also bet that a couple of the biggest, if not the biggest, would be:
“If I do sign up and pay this money how am I going to get people to come to my website and see this opportunity? What if I do this and I can’t get anyone to come to my website? If I can’t get anyone to come to my website, which I have no idea how to do, then I have just “wasted” my money - so what’s the point!”
Am I right? Not to sound egotistical, but I am, aren’t I? I know because I asked and said the same things to myself at first.
Well let me tell you friend, there is a point, a very big point.
Money – yep, there I said it, money; the thing that drives us to do what we do. We do it for ourselves and for our families and for the “glory” of saying – yeah me, I earned it myself! From all of my struggling and hard work and perseverance, I did it!
Of course you are probably still thinking, ok that’s great, but again, if I can’t get anyone to come to my website – what’s the point?
Which brings us to today’s topic – TRAFFIC
What is traffic? Simply put - on the internet traffic means the flow of visitors that come and take a look at a website.
There are so many ways and places to generate traffic on the internet that it would be totally impossible to list them all.
The possibilities are endless. With the right knowledge and resources you can generate huge amounts of traffic to your website to keep you in profit for a long time to come.
Below I have listed some of the different avenues of getting traffic to your website. Most of them are very inexpensive, and some of the best avenues of all don’t cost a thing. That’s right, they are FREE!
http://www.lgnrevolutionbusiness.com/
1. Article Marketing
When it comes to getting a tremendous amount of high quality targeted traffic for free, Article Marketing is hands-down one of the most powerful strategies to use.
Writing articles and getting your articles posted in popular online article directories is the basic strategy here, and it does wonders for your credibility.
In addition, at the bottom of all of your articles you’ll always include your signature file with your name and website address link. Every time someone reads your articles then clicks on your links, you just created another pathway of link exposure to your website.
2. Blogging
What in the world is a ‘blog’ you may ask? Well, you are reading one right now!
The term ‘blog’ is a short term for the phrase ‘Web Log’, and it describes a certain type of website surfacing across the internet for the last several years.
This type of website is called a blog, and what separates a blog from other websites is the highly interactive nature of the website.
An extremely powerful benefit in utilizing a blog for traffic generation involves the connection between keyword-rich, content-based blogs and attaining high rankings in search engines? Obviously getting your website to the top spot of a frequently searched keyword or key phrase will result in massive targeted traffic for your website on a daily basis!
Your blog should be keyword rich.
Your blog should have relevant content.
Your blog should include frequently updated RSS feeds on other websites such as Google, Yahoo, and MSN home pages.
3. Email Marketing
Do not SPAM. If you’re unsure of what spam is go to Can Spam Act (FTC) prior to doing any email marketing and make sure that if you use a service that they are Can Spam Compliant.
Email Marketing can be very effective. Word to the wise, be very careful how you go about doing this. If you’re renting a list, never send traffic to your Company provided website such as the one that comes with My Internet Business, but to a Lead Capture page. Always make sure that you are following the rules. It is up to you to do your homework prior to doing this type of marketing. Make sure that what you do is permission based and to folks who are interested in what you are promoting.
If you are email marketing via an autoresponder from people opting-in to your website use a reputable autoresponder company. Building a list is where the money is!
4. Ezines
The most basic definition describes an ezine as simply an online magazine or an electronic magazine. Others describe ezines as magazines that can be created and distributed electronically.
The best part about ezines and e-newsletters is the fact that they are free! You don’t have to spend a single penny on ezines and e-newsletters if you don’t want to.
The content is usually beneficial to you because of the massive amount of targeted marketing that ezine publishers accomplish for their subscribers.
Ezines deliver incredible targeted traffic to your prospect audience due to the ease, convenience and cost-effectiveness of an ezine. Almost every Ezine that I have come across was free!
However, there are many ezines out there that do charge a minimal price depending on placement of your ad.
5. Online Classifieds
An online classified ad is just like a classified ad in a newspaper, except they are, well, online. The ad is usually two or three lines of text with a link to your website.
There are hundreds of free online classified sites. Just do a search and you will find numerous choices.
6. Banner Advertising
Banner advertising online is almost like classified advertising except instead of text for your ad you use a banner which is usually a colorful ‘box’ that you put on a classified or other site. It usually has a logo or picture of whatever company you are promoting. When a person clicks on the banner they are taken straight to your website.
7. Press Releases
A Press Release forms the very beginning of a public relations campaign. In the offline world, press releases are submitted to radio stations, TV stations, news reporters, broadcast journalists, etc. They are always looking for a great story to publicize.
Instead of being just an advertiser, why not have you, your product or your service included in the content of an actual talk radio broadcast, magazine article, or tv news spot?
Getting your press release published due to its appealing and compelling content is a great way to get free publicity to your company, offer, and website!
Press Releases are a powerful tool for anybody looking to promote what they and/or their organization has to offer the public!
There are many places online that offer press release services.
8. SEO (Search Engine Optimization)
SEO is an acronym for Search Engine Optimization. Basically this means to optimize your website to the best possible way for the search engines to find you.
Three main driving factors conducive to ranking high among search engine keyword searches are:
a. Maintaining High-Quality Relevant Content For A Particular Subject Matter.
The best way to ensure high quality content on your site is to make sure that the content is specifically related to the subject matter of your website.
b. Link Popularity.
In effective SEO, your link popularity is usually one of the largest determining factors of the overall spread of your website. The more your link popularity increases, the more exposure your website will have.
c. Having The Correct And Effective Keywords.
Keywords are words which relate to your website, article, or blog that search engines pick up on and they drive traffic to your site based on the specific keywords. Having the right keywords can make a huge difference in the rank of your site.
9. Video Marketing
Video marketing is everywhere anymore. More and more people are utilizing the power of video marketing on their website, in emails, and in online sites like YouTube. The possibilities are endless. To see and hear someone tell you about something is a very powerful marketing strategy.
10. Viral Marketing
Viral Marketing is a buzz term that refers to the promotion of a company’s message by promoting their products or services “like a virus”.
When you think of the term “viral” it probably disturbs you a little. When I first heard the term viral marketing, it kind of gave me the “creeps”. I automatically judged it as something from which no one would ever benefit.
Boy was I wrong!
For example, we didn’t even see that we had already been using viral marketing from when we were first introduced to a free email service called Hotmail. As we started using it, other people took notice and started utilizing the service themselves!
What’s more, it kept growing and growing and growing and growing.
I noticed that almost all of my co-workers, friends, and family were all talking about this free Hotmail email. Simultaneously this was happening all over the entire world.
And we didn’t even realize it was happening.
There were no TV commercials, radio spots, or newspaper articles that I can remember about Hotmail or a place where you could get free email service.
So the bottom line here is:
Take Advantage Of The Power Of Viral Marketing!!
There are numerous sites all over the web offering viral marketing. Just do a search.
11. Pay Per Click
Pay Per Click is an advertising technique used on websites, advertising networks, and search engines.
This one can cost you some money depending on a lot of factors, the first being it depends on which keyword(s) you use and how many people click on your ad.
Advertisers bid on keywords that they believe their target market (people they think would be interested in their offer) would type in the search bar when they are looking for a certain type of product or service.
For example, if an advertiser sells blue blankets, he or she would bid on the keyword "blue blankets", hoping a user would type those words in the search bar, see their ad, click on it, and buy. These ads are called "sponsored links" or "sponsored ads" and appear next to and sometimes above the natural or “organic” results on the search page. The advertiser pays only when the user clicks on the ad.
The key to PPC marketing is to start out small and test. If you start getting the desired results then gradually increase your daily budget because you have a winner. If not, then look at your campaign and tweak your ad copy, your cost per click and your keywords.
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If you take advantage of all the wonderful resources that are available for you to use online, along with your mindset and human willpower, you can’t help but be successful!
Until next time,
Kathy Whatley
http://www.lgnrevolutionbusiness.com/
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Marketing Disclaimer: I do not guarantee results on any of the above advertising sources. I do not guarantee income or that you will get results from the above sources. Use at your own discretion. Any Income and or success is strictly from your own personal work ethic, marketing strategies and perseverance in what you do.
